Street works on 5th avenue ! thats' what we immediately had in mind when colette and Gap offered us to create the whole graphic identity of their collaboration. We knew the operation would be a happily and creative chaos, that's why we created street works design as per a Musical Show, in colette blue + gap blue + NYC yellow colors. Paint boxes and safety ribbons have eyes wide open to catch the collectibles, and bricks have legs to run in the waiting queue… that indeed stayed all along the first week end. Almost sold out in 2 days.
Kuntzel+Deygas
in addition to the shop design, video, website, design for the dinner at the Plaza, and 32 pages catalogue, we continue the story on a serie of "souvenirs by K+D" on Gap tshirts, All Star sneakers, notebooks, post-it, safety jackets etc.
